LinkedIn is an unbelievable hub for businesses. The Same is a good lead generation source for pharmaceutical raw material sourcing companies specially of API, Intermediates and Speciality Chemicals.
It is such an invaluable source for discovering information like pharmaceutical companies outsourcing raw materials, their supply chain management and the teams involved in pharma supply chain can be communicated easily through this platform. It is also good for sales prospecting. It is claimed that 25 million profiles are accessed every single day!
There are many ways which allow you to maximize the potential of LinkedIn, for pharmaceutical sourcing business.
LinkedIn is the best platform for Sharing updates on your company page, there are LinkedIn groups relevant to your industry and business and a variety of topics where professionals go to gain Pharmaceutical industry insights and interact with each others. These groups present a great opportunity for businesses to put themselves right in front of potential leads and engage with them directly. it is necessary to implement a strategy to use these Linkedin groups.
Here are a few strategies to take note of that will help you connect with potential leads and drive traffic to your website –
- Be Educational, Not Promotional
- Be Relevant
- Use Compelling Copy
- Share content in a engaging, helpful manner
- interaction will build trust with your members of groups
- Ask a question
- Inspire curiosity
- Emphasize value they’ll get out of the post
- Ask for feedback
- Headlines of your posts are important to alienate audience of your industry
Created By: Vinita Bhandari www.getdigitalpartner.com